正规赌钱网站

Competitive ride-sourcing markets with a third-party integrator

时间:2021-01-04         阅读:

光华讲坛——社会名流与企业家论坛第5620期

主题Competitive ride-sourcing markets with a third-party integrator

主讲人香港科技大学 杨海教授

主持人工商管理学院 肖峰教授

时间2021年1月6日(周三)16:00-17:30

直播平台及会议ID腾讯会议会议ID:830 319 414

主办单位:工商管理学院 科研处

主讲人简介:

Prof. Hai Yang is currently a Chair Professor at The Hong Kong University of Science and Technology. He is internationally known as an active scholar in the field of transportation, with more than 260 papers published in SCI/SSCI indexed journals and a SCI H-index citation rate of 60. Most of his publications appeared in leading international journals, such as Transportation Research, Transportation Science and Operations Research. Prof. Yang received a number of national and international awards, including Frank M. Masters Transportation Engineering Award, American Society of Civil Engineers (2020); National Natural Science Award bestowed by the State Council of PR China (2011). He was appointed as Chang Jiang Chair Professor of the Ministry of Education of PR China; Prof. Yang served as the Editor-in-Chief of Transportation Research Part B: Methodological from 2013 to 2018 and is now a distinguished editorial board member of this prestigious journal.

杨海教授,香港科技大学讲座教授,国际交通领域知名学者,发表SCI/SSCI论文超过260篇,SCI H-index指数60。其中大多数成果发表在Transportation Research,Transportation Science和Operations Research等国际顶级期刊上。杨教授曾获国内外诸多奖项,包括2020年ASCE运输工程奖章、2011年国家自然科学奖等,曾任教育部长江学者讲座教授,并在2013-2018年担任《Transportation Research Part B: Methodological》主编,现为该期刊杰出编辑委员会成员。

内容提要:

With the rapid development of shared mobility, third-party integrators have emerged recently to integrate competitive platforms that offer on-demand ride services in ride-sourcing markets. With platform integration, a passenger can request a ride through the integrator and can be matched with an idle driver affiliated to any of the integrated platforms, whichever is first or closer. As a result, passengers can access a higher level of supply, generating a thicker market with shorter average matching and pickup times. More importantly, platform integration maintains a competitive environment in which the participating platforms still set their prices, wages, and other operating strategies independently. In this talk, mathematical models are described to characterize the Nash equilibrium of the ride-sourcing market with multiple competing platforms and compare market outcomes with and without platform-integration. It is found that platform-integration can increase total realized demand and social welfare but may not necessarily generate a greater profit when vehicle supply is sufficiently large or/and market is too fragmented.

随着共享出行的快速发展,涌现出了一些整合竞争平台的第三方集成商,在网约车市场提供按需出行服务。通过平台集成,乘客可以在平台上发送出行需求,匹配平台中更近或者更快到达的空闲车辆。进而,乘客可以获得更高水平的供应,能够产生更大的市场,进一步缩短平均匹配和接乘时间。更重要的是,集成平台保持了一个竞争环境,在这种环境中,参与平台仍然独立制定其价格、报酬和其他运营策略。在本报告中,通过数学模型来描述存在多个竞争平台的网约车市场的纳什均衡,并比较了是否存在整合平台的不同市场结果。研究发现,整合平台可以增加已实现的总需求和社会福利,但在车辆资源充裕或市场过于分散的情况下,不一定能产生更大的利润。